Client Background

The North Yorkshire Rotter’s play a key role in mitigating climate change within North Yorkshire by promoting LoveFoodHateWaste, Home Composting and Recycling & Reuse. The campaigns are promoted to reduce waste and volunteers known as the ‘Rotter’s’ attend events, talks and school workshops to highlight the practical ways that waste can be reduced and the benefits of this.

Project Overview

Website Transformation for North Yorkshire Rotter’s: Teaming up with NYES Digital, to design a new website to help promote and teach about the waste prevention campaigns in a fun and eye-catching way. The main aim was to show how easy it is to reduce waste and the benefits this can have in terms of helping the environment and also saving money. The website was designed to incorporate some information needed to help deliver school workshops such as PowerPoints, information sheets and videos about home composting. It is also useful when promoting the subsidised compost bin scheme and a variety of key messages. The North Yorkshire Rotter’s intentions are to promote the website and have the web address printed on the promotional items that are taken to events.

The Challenge

Due to the website being developed initially during the pandemic, most of the content needed revision which proved challenging. However, by working together as a team with regular meetings and updates, the project was delivered successfully. It was the first time that the North Yorkshire Rotter’s and their clients had been involved in a project such as this, so regular communication was essential to develop their vision into the finished website.

Solution Provided by NYES  

NYES were able to provide a website which conveyed North Yorkshire Rotter’s message clearly and allowed users to access a range of information, helping users stay up to date with the latest news on waste management. NYES designed the website with usability in mind to make sure it was accessible to the widest possible audience whilst delivering the project within budget.

Client Testimonial

Jeff Coates from the North Yorkshire Rotters: Praised NYES for their helpfulness in developing the new website. Specifically, they appreciated the close collaboration with the design agency, the attention to detail in matching the design, compliance, and UX smoothness. They also highlighted the excellence of NYES’s ongoing support plan and the efficiency in handling updates, recommending NYES for web projects.